PaVe-GT

Platform Vector Gene Therapy
UX/UI Manager & Lead Designer

Advancing Rare Disease Gene Therapies Through Transparent, Scalable Platform Design

Organization
NCATS, NIH
Platform
Public Federal Research
Domain
Federal Health
Engagement
8-Month
Woman and girl embracing with DNA helix strands glowing in the background.

Impact at a Glance

40%

Improvement in Regulatory Resource Discoverability
Restructured IA and filtering significantly improved document findability across complex regulatory libraries.

35%

Increase in Mobile Engagement
Mobile-first, accessibility-driven design expanded usage among patients and caregivers.

50+

Regulatory Artifacts Structured & Standardized
Organized IND templates and FDA communications into a reusable public knowledge framework.

100%

Section 508 & WCAG 2.1 AA Compliance at Launch
Accessibility embedded from architecture through UI implementation.

4

NIH Institutes Unified Under a Shared Digital Framework
Aligned scientific, regulatory, and communications teams around one cohesive UX strategy.

NCATS

Innovation Award (2020)
Recognized for pioneering transparent, user-centered design in translational science.

Executive Summary

PaVe-GT is an NIH-led pilot initiative designed to accelerate gene therapy development for ultra-rare diseases using a shared AAV vector system and standardized manufacturing processes.

While scientifically innovative, the initiative also required a new digital transparency model — one that openly published regulatory documentation, IND templates, and FDA communications to reduce duplication and accelerate future programs.

The engagement focused on designing a structured, accessible platform that could serve researchers, patients, healthcare professionals, and policy stakeholders — without compromising scientific rigor.

Website on three devices showing Platform Vector Gene Therapy program for rare disease gene therapies.

THE Problem

Approximately 10,000 rare diseases affect 30 million Americans, yet only 5% have FDA-approved treatments.

The scientific breakthrough required an equally strong communication and systems solution.

For ultra-rare diseases, barriers often include:

High operational costs

Regulatory complexity

Redundant preclinical processes

Limited knowledge sharing

Design Challenge

How might we create a transparent, accessible platform that communicates highly complex regulatory content while supporting multiple audiences with vastly different levels of expertise?

Webpage screenshots of Pave-GT Program showing clinical need, challenges, resources, and project team details.

My Role as Lead Designer & UX/UI Manager

I led UX strategy and execution from discovery through full launch, balancing scientific precision, public accessibility, and federal compliance requirements.

Leadership Responsibilities

Defined platform UX vision and success criteria

Led stakeholder alignment across multiple NIH institutes

Established information architecture and content governance

Oversaw Section 508 and WCAG compliance

Guided research synthesis and validation

Reviewed and refined wireframes, prototypes, and UI systems

Managed cross-functional collaboration and delivery timelines

I served as the connector between translational science, regulatory communication, and user-centered design.

Two coworkers reviewing charts and wireframes on paper and digital devices at a well-lit office table.

Discovery & Research

To design an effective transparency model, we grounded the platform in research and translational science analysis.

Industry Analysis of Gene Therapy Workflows and AAV Platforms
Regulatory Bottleneck Analysis
Stakeholder Workshops Across NIH Institutes
User Interviews with Researchers, Clinicians, Patients, Advocates
Competitive Analysis of Rare Disease Platforms
Affinity Mapping and Content Synthesis

KEY Insight

The challenge was not content volume — it was structured clarity.

01

Researchers needed faster access to regulatory templates

02

Patients required plain-language clarity without oversimplification

Hands holding a tablet showing The Platform Vector Gene Therapy program in a science lab setting.
03

Terminology confusion created cognitive friction

04

Time constraints were significant across professional users

05

Transparency increased trust across stakeholder groups

UX Strategy & System Framing

We aligned on a strategy centered around transparency, progressive disclosure, and structured knowledge sharing.

This strategy guided both architectural decisions and UI system design.

Mint green bullseye target with arrow hitting the center.

Strategy 1

Make regulatory documentation discoverable and reusable

Strategy 2

Support dual-level content (technical + plain language)

Strategy 3

Reduce cognitive overload through structured taxonomy

Strategy 4

Embed accessibility as a baseline standard

Strategy 5

Design reusable components for long-term scalability

Diagram showing site map, user flows, info architecture, wireframes, and platform structure for a gene therapy website.

Information Architecture & Platform Structure

We structured the platform around clear content categories and user pathways.

Home
About
PaVe-GT Resources
Other Resources
Publications
News

Outcomes

Designed to bring structure and clarity to complex scientific content at scale.

Unified navigation organized around content, not user roles

Clear top-level structure for intuitive orientation

Centralized access to regulatory resources and templates

Logical grouping of scientific and program content

Progressive depth from overview to detailed documentation

Scalable structure supporting future content expansion

Interaction Design & Content Simplification

With structure in place, we translated scientific content into guided, accessible interfaces.

Deliverables

Low- and mid-fidelity wireframes

Document filtering and categorization systems

Progressive disclosure patterns

Plain-language summaries alongside technical artifacts

Mobile-responsive layouts

Design Focus

Surface complexity without overwhelming.

Preserve scientific integrity while increasing usability.

Design System & Accessibility Foundation

We developed a professional federal design system built around clarity and compliance.

PaVe-GT gene therapy design system with colors, typography, icons, UI elements, charts, buttons, and spacing.

Core Components

Reusable UI components

Structured document taxonomy

Accessible color and contrast standards

Responsive layout framework

Keyboard and screen reader compatibility

Impact

A scalable IA model that allowed both expert and non-expert audiences to navigate complex documentation with clarity.

Iteration & Launch

The platform evolved through structured phases.

Months 1–2

Discovery

Research synthesis and stakeholder alignment.

Months 2–3

Architecture

Defined navigation, taxonomy, and regulatory structure.

Months 3–5

UI & System Design

Built design system and validated accessibility.

Month 6

Beta Launch (Feb 2020)

Released beta version and implemented analytics.

Months 6–8

Refinement

Enhanced filtering, expanded FAQs, optimized mobile.

Month 8

Full Launch (June 2020)

Public release recognized as an innovative NIH initiative.

Mobile screen showing PaVe-GT gene therapy program for rare diseases by NIH with clinical need details.

Outcomes & Organizational Impact

The PaVe-GT platform delivered measurable impact:

Increased discoverability of complex regulatory resources
Expanded mobile engagement across patient audiences
Enabled reusable regulatory templates for future programs
Strengthened cross-institute collaboration
Established a transparency model influencing future NIH initiatives

This was not just a digital launch — it was a structural shift in how gene therapy knowledge is shared.

What This Work Demonstrates

This project reflects my ability to

Lead UX strategy in highly regulated scientific environments

Translate complex technical content into accessible systems

Align multiple federal institutes under one digital vision

Balance transparency, compliance, and usability

Build scalable design foundations for long-term impact

Person typing on laptop with floating UI/UX design and code interface graphics on screen.
Reflection
Translational science requires more than innovation in the lab — it requires clarity in communication.

By combining structured information architecture, accessibility-first design, and collaborative governance, PaVe-GT became a transparent, scalable platform that accelerates rare disease research while serving both scientific and public audiences.